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VISION

To produce cattle which calf with ease, grow fast, are generally well adjusted, with a well natured temperament and an above average meat- and milk production.

MISSION

To make only the best performers available to the bull mar- ket through selection and performance tests.
To select Animals that comply with pedigree standards and which perform above average in regards to feed intake and milk production.
To enlarge the breed as the multipurpose and most effective breed for beef, milk and cross breeding production in South Africa.